3 Marketing Infographics You Should Have Read!
Posted on Wednesday, February 1st 2012. Written by Michal Ugor
I am London based entrepreneur & writer on this website, you can follow my updates at @fortunepick
If you’ve been away in hiding or simply been too busy in your bubble, then make sure you check out these three infographics from 2011. We’ve especially selected these as we feel they’re the most insightful for start-ups like you!
How do Colors Affect Purchases? (Kissmetrics)
This infographic is based around the old-school marketing theory of colour influence on purchasing behaviour. It’s certainly insightful, but one that shouldn’t solely shape design. Use this inforgraphic as a base of knowledge and then test what works best for you.
Social Consumers and the Science of Sharing (M Booth and Beyond)
This is an interesting piece about the influence of social sharing and how to effectively utilise it. It basically highlights the difference between high and low social sharers – behaviour, influences and
platforms – and gives you some inspiration for your social media strategy!
Understanding Viral Content Marketing (ProBlogger)
If you’re interested in viral but lacking in the strategy department then don’t be afraid. This infographic looks to highlight the main patterns that are evident in strong viral content – you should be warned that viral content is still quite a natural process so this isn’t a recipe for instant success. We also think this is a beautifully designed inforgraphic, so if it doesn’t stimulate your imagination it will at lease please the eyes!
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